Marketing Science for Good
This is what nonprofit entertainment looks like.
Cutting edge services that are designed to help you stay ahead in the game
Say goodbye to spreadsheets and inform key stakeholders with board-ready visualizations!
Custom Ekta dashboards enable fraternities & non profits make smarter, data-driven decisions
- Identify ways to increase donations
- Analyze donor behavior
- Spot donor trends
- Optimize Marketing spend
- Predict & plan for success
Intellegent Reporting for Nonprofits
Be better and smarter with an advanced understanding of your data
- Donation Growth
- Donor Acquisition
- Lapsed Donors
- Donor Retention
- Donor Churn
- Donation Reactivation
- Donation Retention
- Average Donation
- Donor Lifetime Value
- Bequest Potential
- One-time vs. Recurring Donors
- Retention Rate
- Donation Frequency
… and many more!
Donor Economy & Segmentation Index (DES -Index)
A ground breaking segmentation index that gives key decision makers the power to target the right donors, the right way.
At Ekta, We Understand.
Understanding a donor prospect’s usual donation journey keys us a door way into maximizing the value they bring.
Thus was born – ‘Ekta Loyalty Loop’
The longer an organisation is able to hold it’s donors inside the Ekta Loyalty Loop, the higher will be a donor’s overall lifetime value (DLV)
The Ultimate Guide for a Data Informed Fraternity
For the past few months our team here at Ekta has been working on distilling all the information surrounding “data-informed” fundraising. Donor Lifetime Value, Donor Economic Segmentation Index, Prospect Return on Investment, donor acquisition cost — you name it, we researched it, defined it, and determined whether it’s super relevant for you this crazy year of 2020! The concepts of data-informed fundraising are at the core of our analytics suite!
What Our Customers Have to Say
Partnerships that yield results.
Ekta co-sponsored a project with Sigma Chi, the national fraternal organization, to identify strategies for consolidating over 200 databases. Our team, led by Saumya Agrawal who is a student in the Master’s program, beat out the competition at the UIC Data Expo 2018 for the grand prize, including many much larger and well-established players such as Weber, FCB, UI Health and Hub Group.The projects were judged in 3 categories, and we emerged victorious in terms of quality, presentation and project output.